Category Archives: Ideas

We Tree app for Participative Reforestation

Actress Audrey Dana, artist Yacine Aït Kaci alias YAK and photographer and director Christophe Offenstein team up to launch the application of “participative reforestation” We Tree. They want to give everyone the opportunity to be a caring actor of our … Continue reading

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A tree planted each 700 bags saved!

Partnering with PUR Projet, Les Hameaux Bio (cooperative of 4 stores in Loire-Atlantique, part of the Biocoop organic food distribution network) committed to reduce bread packaging by offering a reusable organic cotton bag at cash-desk.

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Gran Pajatén Biosphere Reserve: meeting with FUNDAVI

To celebrate the recognition of the Gran Pajatén project at UNESCO through the recording of 2.4 million hectares in Peru as a biosphere reserve, our Peruvian heroes from the Fundacion Amazonia Viva (FUNDAVI) came to Paris on December 7th to … Continue reading

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Walking the path from Awassa to Davos… the reconciling power of the tree – by Tristan Lecomte

In every country where we plant, from the poorest as in Awassa, Ethiopia, to the richest as in Davos, Switzerland, everywhere, trees continue to impress us with the magic of their many benefits. In Ethiopia, they are able to reduce … Continue reading

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“UNESCO Biosphere Reserve Gran Pajatén”: 2.4 million hectares registered Some projects look like a fairy tale, Gran Pajatén is one of them. A project which came by chance in 2007, in the remote village of Santa Rosa in the Peruvian Amazon, during a fortunate … Continue reading

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Pur Lab

We know that services provided by trees are numerous, especially in agroforestry systems: decrease of erosion, soil microbiology, carbon sequestration, polluted water decontamination, economic development, etc. However, apart from carbon sequestration which is well documented, most of these services which … Continue reading

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  A colourful parade Every year Accor organises the PLANET 21 day. PLANET 21 Day is the international day where Accor collaborators are mobilized in favor of sustainable development. On April 21, this responsibility is reaffirmed by 170,000 Accor employees … Continue reading

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2014 has been a key year not only for Pur Projet but also in terms of the overall political context for Climate Action. Companies and governments throughout the world are increasingly aware of the need to act and to massively … Continue reading

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2012 have been marked with the development of many new reforestation and forest conservation Pure Projects around the world, thanks to your support and loyalty, thank you. We expressly note that you’re more likely to get involved in programs of … Continue reading

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Forests and water

Water resources have long been neglected yet today it is decreasing. It is perceived as abundant but it’s becoming scarce. There is no less water on earth but more and more human and as many samples of that limited resources. … Continue reading

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